MANIFESTO

1. Let the wine speak.
2. Perfection is filtered boredom — we look for flaws, differences, the special, the rare.
3. You either love it or you don’t. There’s nothing in between.
4. In between, there’s Ruinart.
5. If it’s too easy to wear, it’s empty.
6. Do not shake the bottle.
7. For safety, go elsewhere.
8. Start small. Stay small.
9. Nothing is ever finished. Everything is still fermenting.
9.bis Lists are boring.

9 bis RUE GEOFFROY-MARIE, PARIS 9 — Sales & tasting